Worth The Squeeze Ltd.
Worth The Squeeze Ltd.
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  • Meet Imran
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Hear From Our Other Clients

Exceptional Ability to Engage and Educate Startups

  I am delighted to provide this  recommendation for Worth The Squeeze Ltd. based on their exceptional  delivery of a workshop focused on corporate readiness and technology  validation. The workshop addressed a range of critical topics, providing  invaluable insights to our start up cohort.


    They demonstrated an outstanding ability to engage and educate our start-ups on the following key aspects:


    Corporate  Readiness and its Significance: Imran effectively conveyed the concept  of corporate readiness and articulated why it holds such profound  importance to the start-ups.  His ability to relate this concept to the  agrifood tech sector and the challenges it faces was particularly  impressive.


    The Approval Process for Tech Validation: He expertly  navigated through the intricate details of the tech validation approval  process within corporate settings. Breaking down each step, making it  comprehensible for all participants, regardless of their prior  knowledge.


    Real-world Examples of Success and Failure: The  workshop's incorporation of some real-world case studies, both from  established corporates and innovative start-ups, was instrumental in  illustrating the principles discussed.  Imran effectively showcased  instances where tech validation efforts succeeded and where they  encountered pitfalls, offering actionable insights for our team to  consider.


    Best Practices, Do's, and Don'ts: The conclusion of the  workshop included a comprehensive wrap-up that distilled the key  takeaways into practical best practices, do's, and don'ts. This part of  the workshop was invaluable in providing a clear roadmap for our  start-ups’ future endeavours in the realm of technology validation.


    Imran  not only possesses a deep knowledge of the subject matter but also an  engaging and interactive communicating style that resonated well with  the group. He encouraged active participation and ensured that everyone  left the workshop with a solid understanding of the topics covered.


    In  addition to their expertise, Imran was a pleasure to work with  throughout the planning and execution of the workshop. They were highly  professional, punctual, and adaptable to our specific needs.


    I  wholeheartedly recommend Imran to any organization seeking guidance on  corporate readiness and technology validation. Their workshop equipped our startups with the knowledge and tools necessary to make informed  decisions in their technology adoption journey.



Marie Russier

Head of Entrepreneurship Programmes at EIT


At Ease in Dealing With Different Levels and Types of People

I had the pleasure of working with Imran in the context of a public speaking engagement of one of PepsiCo's senior leaders that we set up. Throughout the project, Imran impressed with his awareness of the integrated roles of corporate communications and public affairs, and his acumen for the importance of targeted stakeholder engagement. Imran was (and is) highly skilled at navigating the corporate landscape, leading with peer companies and setting agendas in the run up to the event. He is an honest and diplomatic communicator who is at ease in dealing with different levels and types of people, from government officials to start-ups to corporate senior executives. I warmly recommend Imran.



Mathijs Peters

Vice President Government Relations & Public Affairs — Europe @ DP World

Helps Startups Take Their Companies to The Next Level

I had the opportunity to work with Imran during the PepsiCo Greenhouse Accelerator where he was our mentor. I was impressed with his knowledge, business skills, and determination. He really wanted to take our company to the next level. Imran is a strategic thinker, and active listener, not to mention the incredible network to which he gave us access. An inspiring mentor, I hope every startup has the opportunity to work with someone like him!


Martina Vakarelova

Co-CEO at Sphere Encapsulation

Translates The Strategic Needs of The Business Into Actionable Science and Technology Requirements

I had the pleasure of working with Imran in the context of the partnership between PepsiCo and the EPFL technology school. Imran has alway been a key contributor in our bilateral discussions, thanks to his ability to translate the strategic needs of the business into actionable science and technology requirements, but also thanks to his ability to activate the network and to connect the right experts, translating scientific alignment into a true spirit of partnership. Imran has also been a valued contributor in our Industrial Board thanks to his ability to see the big picture and the challenges and opportunities facing the Agrifood industry, and indeed mankind, with a demonstrated willingness to work collectively on pre-competitive and structural matters.




Christian Nils Schwab

Chief Commercial Officer, CSM Ingredients


Skilled at Complex Deal Negotiation and Contract Facilitation

Imran is a seasoned R&D leader with deep expertise across multiple categories. He is an expert in innovation strategy tied to consumer insights and technology trends directed by VC activity and emerging university research. Imran is skilled at complex deal negotiation and contract facilitation to enable critical joint development programs that are beneficial and profitable for all the partners involved. Leveraging external expertise coupled with strong internal R&D capability, Imran expertly managed complex research programs to drive synergistic advances and technical breakthroughs to enable novel product development. Imran has had past success of obtaining external funding to supplement R&D work to accelerate the agenda and mitigate investment risk.


Austin Kozman, Ph.D., P.E

R&D Sr.Director - External Innovation at PepsiCo


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Transform Your Food Business with Expert Guidance

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